Description: Social Impact of Advertising : Confessions of an (Ex)-Advertising Man, Paperback by Kelso, Tony, ISBN 1538101149, ISBN-13 9781538101148, Brand New, Free shipping in the US Kelso challenges readers to reflect on the social impact of advertising from multiple perspectives. Topics include but are not limited to: a history of modern advertising in the US, how advertising can privilege or marginalize social constructions of identity, the problematic targeting of children, and the masks behind corporate advertising.
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Book Title: Social Impact of Advertising : Confessions of an (Ex)-Advertising
Number of Pages: 312 Pages
Language: English
Publication Name: Social Impact of Advertising : Confessions of an (Ex-) Advertising Man
Publisher: Rowman & Littlefield Publishers, Incorporated
Subject: Marketing / General, Communication Studies, Media Studies, Advertising & Promotion
Publication Year: 2018
Item Height: 0.8 in
Item Weight: 22.8 Oz
Type: Textbook
Subject Area: Social Science, Language Arts & Disciplines, Business & Economics
Author: Tony Kelso
Item Length: 10 in
Item Width: 7 in
Format: Trade Paperback
