Description: THIS IS THE ORIGINAL FROM 1992-93 1 FULL CRYSTAL PEPSI 16oz Plastic Bottle Here is a ONE FULL "CRYSTAL PEPSI" 16oz Plastic Bottle. From 1992-1993. Condition:Full....Still-Sealed...Seal Unbroken.Since this is over 25 years old, the plastic bottle does not hold the carbonation and the plastic bottle "went soft". They also turn yellowish-brown to even mostly brown. (The glass bottles usually turn color faster.) This one in the plastic bottle is still pretty clear with some yellowing. History In the early 1990s, a marketing fad equating clarity with purity began with the remake of Ivory soap from its classic milky solution;[1] the idea spread to many companies, including PepsiCo. Crystal Pepsi was marketed as a caffeine-free "clear alternative" to normal colas, equating clearness with purity and health.[2] Its marketing slogan was "You've never seen a taste like this".[1] In 1992, PepsiCo introduced Crystal Pepsi to test markets in Denver, Sacramento, Dallas, and Providence,[3] and the product generated a positive response.[2] Pleased with the results, PepsiCo launched the cola on April 12, 1992,[4] and began to sell it nationwide in 1993. A large marketing campaign was launched, for which the company invented the world's first photo-realistic, computer-generated bus wrap printing. A series of television advertisements featuring Van Halen's hit song "Right Now" premiered on national television on January 31, 1993, during Super Bowl XXVII.[2] Another marketing ploy was to give out full sized sample bottles with the Sunday paper deliveries such as the Boston Globe in Massachusetts. In its first year, Crystal Pepsi captured a full percentage point of U.S. soft drink sales, approximately $474 million.[5] Coca-Cola followed suit by launching Tab Clear on December 14, 1992.[6] Initial sales were good but quickly fell.[7][better source needed] Pepsi pulled the drink off the market and returned several months later with a reformulated citrus drink titled Crystal From Pepsi, but this was short-lived as well.[8] This will be mailed by PRIORITY MAIL.*****************************************************************Also, if any collector is looking for a "cheaper version" (about 1/2), please contact me and I can do custom listing on eBay for you. I have another bottle that got opened and therefore the seal is broken which drops the value. So the Bad part is, its opened (worth less) but the Good part now you can actual smell what the original smelled like.
Price: 125 USD
Location: North Clarendon, Vermont
End Time: 2024-10-02T13:21:51.000Z
Shipping Cost: 10 USD
Product Images
Item Specifics
All returns accepted: ReturnsNotAccepted
Date of Creation: 1992-93
Original/Reproduction: Original
Featured Refinements: Crystal Pepsi
Modified Item: No